Shooting with Alexis Roland…updated, with video

12 year-old Alexis Roland isn’t your normal 12 year-old. She doesn’t plant herself in front of a TV or video game system. She doesn’t have any Justin Bieber on her mp3 player. She loves to snowboard and she works hard to get better all the time. Lexi has been sponsored by Burton Snowboards for about 5 years and, for good reason. She’s doing things on her board that a lot of really good, older riders don’t even think of doing. What’s really cool, is seeing someone her age hiking for powder and hitting features outside of the terrain park. And no matter how the shooting goes, she does it all with a smile. We’ll be putting together some new videos for her soon, but in the meantime, check out some photos and still frames (pulled from footage) of Lexi shooting with First Tracks Productions at Lake Tahoe this past week:

UPDATED 3.15.12 with a new video:

All images (c) First Tracks Productions

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Big Jump. Big Lake. Big…well, you get the idea.

The Nike Chosen tour had their Tahoe South stop this past weekend at Heavenly…and, it went off. The features and riding level were amazing. First Tracks was on hand to produce a video of the event for LTVA (Lake Tahoe Visitors Authority) and Tahoe South. As you’ll see with the backdrop we had to work with, Tahoe South is the perfect place for an event like this:

New client. New snow. New video.

First Tracks Productions recently signed on to produce videos for LTVA (Lake Tahoe Visitors Authority) and Tahoe South. Our partnership was clearly what Tahoe needed as soon after, we got our first major storm of the season. Ok, so maybe we can’t take credit for the snow, but we did put together this video to let everyone know about it…Check it out: